Turn happy customers into your growth network
Launch a referral program that plugs into your sales and marketing strategies
How Pepform creates Micro Influencers
How Pepform turns your happy customers into a predictable, compounding referral engine
Import & Activate
STEP 1Upload your customer list via CSV or Excel. Every customer instantly gets their own unique referral link and becomes an active micro-influencer for your brand.
Launch Campaigns
STEP 2Send personalized referral invitations via SMS or email. Customers receive their unique link with your custom offer, ready to share with their network.
Track Real-Time
STEP 3Watch your referral network expand with live tracking. Identify top performers, see conversion rates, and understand which micro-influencers drive the most value.
Automate Rewards
STEP 4Credits automatically flow to influencers when referrals convert. Instant notifications encourage more sharing. The flywheel accelerates with zero manual work.
Growth becomes predictable, trackable, automatic
Your best customers become your best marketers. Every referral creates a new micro-influencer.
Why Start a Referral Program?
Turn your existing customers into a high-performing sales team—without the overhead, training, or payroll costs
16X
Lower CAC
Referred customers cost $24 to acquire vs. $385 for paid ads (2024 Harvard Business Review)
4X
Conversion Rate
Referrals convert at 30% compared to 7.4% for cold traffic (Nielsen Study)
25%
Higher LTV
Referred customers have 25% higher profit margins and stay 37% longer (Wharton School)
92%
Trust Referrals
92% of consumers trust recommendations from people they know over all forms of advertising (Nielsen)
37%
Better Retention
Referred customers have 37% higher retention rates than other acquisition channels (Deloitte)
86%
Revenue Impact
Businesses with referral programs see 86% revenue growth in 2 years vs. 16% without (Texas Tech)
Your Customers Are Your Best Sales Team
Instead of pouring budget into ads that get ignored, activate the people who already love your brand
Traditional Marketing
High cost, low trust, diminishing returns
- •Facebook/Instagram ads: $200-500 CAC
- •Google Ads: $150-400 CAC + ongoing spend
- •Sales team: $60K+ per rep + commission + training
- •Cold outreach: 1-3% response rate, low trust
- •Ad costs rising 30% year-over-year
Referral Marketing
Low cost, high trust, compounding growth
- •Customer referrals: $15-30 CAC (16x cheaper)
- •Existing customers = free sales force: $0 payroll
- •Warm introductions: 30% conversion rate (4x higher)
- •Compounding network effects: Each customer recruits 2-3 more
- •Cost stays flat while growth accelerates
Ready to grow?
Launch your referral program in under 5 minutes
Import your customers, set your reward, and go. Pepform handles everything else—tracking, notifications, and rewarding your ambassadors automatically.